New Ag Leader Website Features Enhancements

Published in the October 2013 Issue Published online: Oct 20, 2013
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Ag Leader's Mobile WebsiteGrowers using a smartphone, tablet or laptop will now have an optimized experience when visiting, thanks to the launch of Ag Leader's new website.

"Responsive web design is an approach that businesses are implementing to provide users with the best possible viewing experience, no matter what device they are using," said Jake Smith, web developer for Ag Leader Technology.

According to the 2012 Media Channel Study sponsored by the Agri Council, 52 percent of all U.S. farmers and ranchers access digital ag resources weekly; websites and e-newsletters were sited as most common.

"Our goal," Smith continued, "is to provide every grower who visits with improved readability and simplified navigation."

Responsive web designs rely on media queries in order to determine the resolution of the device it is being served on. Images are then scaled to fit on the screen correctly.